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the ego effect

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the ego effect

The Ego Effect: The Science Behind Why We Keep Making the Same Mistakes Over and Over Again.

In 1954, Leon Festinger—one of the most influential psychologists of all-time—came across a strange headline written on the back page of his local Lake City Herald newspaper, which read: ‘Prophecy from Planet Clarion Call to City: Flee That Flood.’ The body of the story described a housewife named

  • Mayo Oshin
Mayo Oshin Mar 10, 2019 • 6 min read
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